Upsales develops and sells online services (SaaS) that streamline customers' sales and marketing processes.

  1. High market growth, driven by increased demand for high efficiency and a shift from installed hardware to modern cloud services.
  2. A scalable platform without the need for large consultancy projects, enabling customers to get started quickly and cost-effectively.
  3. A business model with over 85% recurring licence revenue paid annually in advance which provides good revenue and cash flow.
  4. Profitable self-financed growth since 2003 -- over 500 customers with a 95% renewal rate.