With a base in Stockholm, Sweden, CAKE is currently expanding internationally and has a presence in countries such as the US, China, Japan, South Korea, Mexico and countries all across Europe.

In this episode, we’re going to cover CAKE's rapid growth journey and how they manage to close multi-million euro deals in some of the world’s biggest markets.

Tune in to hear what Stefan Ytterborn has to share about the following key topics:

  • Innovation Meets Sustainability: Discover how Cake's focus on sustainability and innovative design accelerates its success.
  • Rapid Global Expansion: Learn strategies for entering international markets like the US, China, and Mexico.
  • B2B Strategy: Cake integrates software solutions for fleet management, enhancing its value proposition in the B2B electric vehicle market.
  • Strategic Partnerships and Relationships: Explore the importance and impact of building strong partnerships.
  • Challenges of Rapid Growth: Hurdles faced during rapid expansion.

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Photo: Tobias Lundkvist


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